Jo Holliday
BSc, MA, PhD
Health Data Group Lead
Jo Holliday is the Health Data Group Lead for UK Biobank. Her main role is to manage the delivery of a wide range of enhancements projects within UK Biobank. In particular, she is responsible for the strategic planning of UK Biobank’s expansion of linkage to electronic health record data, and manages a team responsible for the development and implementation of web-based questionnaires.
She also leads a programme of methodological research for maximising response rates and maintaining participant engagement in UK Biobank, has responsibility for the overall communication strategy to UK Biobank participants and co-ordinates Oxford Population Health's online questionnaire sharing service.
Prior to joining the department in 2015, she spent 14 years in the School of Social Sciences at Cardiff University, where she also gained her PhD. During this time, Jo was Project/Trial Manager for a number of studies concerned with child and adolescent health. These projects included trials of complex public health interventions, secondary data analysis studies and policy evaluations.
Recent publications
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The research relationship: participant perspectives on consent in biobanking.
Journal article
Thompson R. et al, (2025), BMC Med Ethics, 26
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Persistence of SARS-CoV-2 antibodies over 18 months following infection: UK Biobank COVID-19 Serology Study.
Journal article
Bešević J. et al, (2023), J Epidemiol Community Health
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Social determinants of ethnic disparities in SARS-CoV-2 infection: UK Biobank SARS-CoV-2 Serology Study.
Journal article
Omiyale W. et al, (2023), J Epidemiol Community Health
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UK biobank: Enhanced assessment of the
epidemiology and long-term impact of
coronavirus disease-2019
Journal article
LACEY BEN. et al, (2023), Cambridge Prisms: Precision Medicine
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UK Biobank: Enhanced assessment of the epidemiology and long-term impact of coronavirus disease-2019
Journal article
Besevic J. et al, (2023), Cambridge Prisms: Precision Medicine